Boutique Advisory Practice

Real change.
No theatre.

HM Digital works with organizations navigating complex digital and data transformation — from strategy through to implementation.

Start a conversation →
20+
Years of senior advisory experience
3
Practice areas: strategy, learning, and communications
Global
Recognition in digital government and public sector transformation
About

Strategy without
the theatre.

HM Digital is a boutique advisory practice working at the intersection of digital strategy, data governance, and organizational change. We work with senior leaders in complex organizations who are serious about making transformation stick.

We are usually engaged when organizations are tired of transformation theatre, when they are trying to turn small wins into systemic change, or when they are ready to do something bold but aren't sure where to start.

Our work is grounded in 20 years of practitioner experience — leading large-scale programs, authoring policy and legislation, building analytics capabilities from scratch, and designing the governance conditions that make change last.

What we do
Advisory & Consulting
Strategy that sticks
Senior advice on digital and data transformation, including governance design, performance measurement, and policy architecture. For leaders who need more than another strategy deck.
Engagements, retainers, executive coaching
Teaching & Learning Design
Capability that lasts
Designing learning programs and curriculum that build real digital and data fluency. Not training events — lasting capability embedded in how organizations work.
Curriculum design, workshops, facilitation
Strategic Communications
Ideas worth spreading
A practitioner voice on digital government, data strategy, governance, and policy. Writing and speaking for audiences who want honest analysis over optimism theatre.
Keynotes, publications, strategic narrative
How we work

Grounded in practice.
Focused on outcomes.

We bring practitioner depth to every engagement. That means we understand the organizational, political, and technical complexity you're navigating — and we don't pretend otherwise.

We work with a small number of clients at any one time, so every engagement gets our full attention.

01
Honest diagnosis We start by understanding the real problem — not the one in the briefing note.
02
Practical strategy We design for the organization you have, not the one you wish you had.
03
Enabling conditions We focus on what makes change stick — governance, capability, measurement, and leadership.
04
Transfer, not dependency We build your capacity to sustain the work. Not ours to keep delivering it.

Start an awkward conversation.

The most important questions in transformation are the ones nobody wants to answer. We find them energizing. Tell us what you're working on.

A thoughtful answer gets a faster reply.